SEO report of shopperacceleration.com

Accelerated Merchandising | Using the Science of Shopper Behavior ...

www.shopperacceleration.com/

Error! The "meta description" is missing, the page has no summary description!


 Tasks

  • Make the site mobile device friendly.
  • Select one version of your site as main and make a redirect from other versions to that one.
  • Avoid using deprecated HTML tags.
  • Implement the viewport meta tag.
  • Try to make your site load faster.

 SEO

URL

Domain : www.shopperacceleration.com/

Character length : 28

Title
Accelerated Merchandising | Using the Science of Shopper Behavior to Sell at the “Speed of Habit™”
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

type: website
title: Accelerated Merchandising
description: Using the Science of Shopper Behavior to Sell at the “Speed of Habit™”
url: http://acceleratedmerchandising.net/
site_name: Accelerated Merchandising
image: http://acceleratedmerchandising.net/wp-content/uploads/2015/08/cropped-Fastbasket-32x32.png
locale: en_US

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
The robots.txt file is missing!

 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Accelerated Merchandising | Using the Science of Shopper Behavior to Sell at the “Speed of Habit™”

Character length : 99

Improve! The website address (title) should be between 10 and 70 characters in length.
Text / HTML ratio
Ratio : 13%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
0113000
Heading structure in the source code
  • <H2> Using the Science of Shopper Behavior to Sell at the “Speed of Habit™”
  • <H2> Amazon Changes the Game!
  • <H2> The Metrics of Accelerated Merchandising
  • <H2> Focus on What Shopper’s are Already Buying
  • <H2> “Habit” Dominates Shopping Behavior
  • <H2> Merchandise to the Dominant Shopping Path
  • <H2> Shopper’s Time in the Store is Inelastic, but the Dollars They Spend are Not
  • <H2> Trending at Accelerated Merchandising™
  • <H2> Latest Tweets
  • <H2> Latest Writings from Accelerated Merchandising™
  • <H3> Who Moved My Cheese?   Literally.
  • <H3> Active Merchandising Means Bringing the Product to the Shopper
  • <H3> It’s Time Bricks and Mortar Retailers Begin to Emulate Their On-line Competition
  • <H2> Accelerated Merchandising on Social Media
Word cloud
  • shopper12
  • accelerated12
  • merchandising8
  • time7
  • read6
  • shopping6
  • dominant4
  • focus4
  • path4
  • shopper’s4
  • retailers4
  • store4
  • mind3
  • second3
  • comments3
  • spend3
  • behavior3
  • active3
  • shoppers3
  • in-store3
  • physical2
  • amount2
  • retail2
  • merchandise2
  • stores2
  • high2
  • bringing2
  • items2
  • inside2
  • merch2
  • latest2
  • mortar2
  • accmerch2
  • https2
  • january2
  • ago2
  • months2
  • bricks2
  • retailing2
  • shopper-centric2
  • scientist2
  • click2
  • purchase2
  • performance2
  • provides2
  • edition2
  • during2
  • dollars2
  • sell2
  • amazon2
  • head”2
  • every2
  • most2
Keyword matrix
wordtitledescriptionsheading
shopper
accelerated
merchandising
time
read
shopping
Two Word cloud
  • read more5
  • accelerated merchandising3
  • months ago2
  • edition provides2
  • shopping behavior2
  • dominant shopping2
Three Word cloud
  • second edition provides2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 13 images on this web page.

Good! Every image has an alternative text attributes set on this website.

 Readability

Flesch–Kincaid Grade Level
7.30
Flesch Reading Ease
52.90
Coleman Liau Index
12.00
Automated Readability Index (ARI)
5.60
Dale–Chall Readability
7.30
SMOG Index
9.80
Spache Readibility
5.00
Number of letters
5590
Number of words
1086
Number of sentences
192
Average words per sentences
6
Number of syllables
1902
Syllables in words
1865
Average syllables in words
1.75
Number of words in first three syllables
252
Percentage of word / syllables
23.20
Words not in Dale-Chall easy-word list
482
Words not in Spache easy-word list
244

 Technologies

Mobile optimization
Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 900px wide display!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
6,603 ms
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
0.00
Image optimisation
All images are optimized.

 Links

We found a total of 78 different links.
Internal links: 2
External links: 76

External links:

Link text (anchor) Link strength

Internal links:

Link text (anchor) Link strength

 Website security

IP
65.254.227.240
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H2 : The Metrics of Accelerated Merchandising, ( 0px from top )
  • H2 : Focus on What Shopper’s are Already Buying, ( 0px from top )
  • H2 : “Habit” Dominates Shopping Behavior, ( 0px from top )
  • H2 : Merchandise to the Dominant Shopping Path, ( 0px from top )
  • H2 : Using the Science of Shopper Behavior to Sell at the “Speed of Habit™”, ( 210px from top )
  • H2 : Amazon Changes the Game!, ( 301px from top )

 Typos

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